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Behind the Music

The IdEA

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The process

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with mockup creation

Image of mood Board here

The Product

The Results

Average listening time per episode was

 10 

MINUTES

Listening on Facebook:

 9.8K 

MINUTES

On A Personal Note was downloaded

 30K 

TIMES

over its two seasons.

Reach on Instagram:

 5K 

PER SINGLE EPISODE

Reach on Twitter:

 3.7K 

PER SINGLE EPISODE

Reach on YouTube:

 1.7K 

PER SINGLE EPISODE

Even more meaningful, The Cleveland Orchestra was able to fulfill its mission at a time when there was no other way. On a Personal Note become a lifeline for many. As one of our many five-star reviewers put it:

“[On A Personal Note is] the next best thing to being at Severance; connecting with members of The Cleveland Orchestra and hearing great music—an antidote for COVID”

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